For Authors

Marketing & Publicity

Publishing a book is only the beginning. We work to give each title a professional public presence while encouraging authors to become active partners in reaching readers.

Before Publication

Prepare

  • Book positioning and descriptive copy
  • Metadata and discoverability
  • Launch planning
  • Author and book materials
  • Advance promotional opportunities where appropriate
At Launch

Present

  • Publisher website presence
  • New-release announcements
  • Social and digital promotion
  • Book graphics and promotional assets
  • Author features and interviews where available
After Publication

Continue

  • Catalog visibility
  • Seasonal or relevant promotions
  • News & Articles opportunities
  • Author features
  • Ongoing discoverability support
Author Partnership

Your voice is part of the marketing.

No publisher can substitute for an author's personal knowledge, relationships, credibility, or enthusiasm. The strongest campaigns are collaborative.

Ways authors can help spread the word

Share launch announcements and book graphics
Introduce the book to relevant churches, universities, organizations, and communities
Approach bookstores with a professional pitch
Suggest relevant titles to local and academic libraries
Participate in podcasts, interviews, and online conversations
Build and maintain an author mailing list
Encourage genuine reader reviews
Organize readings, discussions, or events where appropriate
Give copies to reviewers or relevant professional contacts

A shared responsibility

Veritas manages the publishing infrastructure and supports the book's public presentation. Authors bring their own networks, expertise, communities, and voice.

We do not promise bestseller status. We promise a serious publishing process and a collaborative effort to give worthy books the strongest possible opportunity to find their readers.

Marketing should be honest, targeted, and sustained.

We prefer meaningful discovery over inflated promises. A book succeeds when the right readers know it exists, understand why it matters, and have a practical way to obtain it.

Learn About Author Copies